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WXIA-TV, 11Alive ANNOUNCES ATLANTA's BIGGEST LOSER CONTEST!

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WXIA-TV, 11Alive ANNOUNCES ATLANTA's BIGGEST LOSER CONTEST!

Atlanta, GA- Exciting News for fans of NBC’s smash hit reality show Biggest Loser! Starting Monday, August 25th, you have a chance to achieve your own weight loss dreams in Atlanta’s Biggest Loser Contest. Patterned after NBC’s Biggest Loser on WXIA-TV, 11Alive, Atlanta’s Biggest Loser Contest will follow twelve local finalists who will compete to lose the greatest percentage of weight over a twelve week competition. Log onto Atlanta's Biggest Loser to enter and for specific contest details.

The competition will officially begin on Monday, September 22nd, 2008 with twelve Atlanta’s Biggest Loser contestants divided into rival teams of six. Each team will work out with one of our two fitness partners, The American Boot Camp Company or Adrenaline Fitness and Wellness, and throughout the competition, all 12 contestants will receive a 5-day a week meal plan from Good Measure Meals™ absolutely free!

Every Wednesday on 11Alive’s Atlanta & Company (weekdays at 11:00am) with hosts Holly Firfer and Tom Sullivan, the Atlanta’s Biggest Loser Sponsors will chart the contestants’ progress. On alternate Wednesdays, finalists from either the Blue Team or the Red Team will weigh-in and the two with the lowest percentage loss of body weight will be vulnerable for elimination through an on-line voting contest on Atlanta's Biggest Loser.

Be sure to check out our expanded Atlanta’s Biggest Loser coverage on Atlanta's Biggest Loser, plus, even if you’re not chosen as one of our twelve finalists, you can still sign up to be on the Atlanta’s Biggest Loser e-team, and receive weekly updates and encouragement for your own weight loss goals. So go ahead, sign-up and let’s get healthy together!

Atlanta’s Biggest Loser contest is sponsored by WXIA-TV, 11Alive, WellStar Health Systems, Good Measure Meals, The American Boot Camp Company, Adrenaline Fitness and Wellness, and the Daza Dance Academy.

WXIA-TV, 11Alive is owned by Gannett Co., Inc. Gannett is a leading international news and information company that publishes 101 daily newspapers in the USA, including USA TODAY, the nation's largest-selling daily newspaper. The company also owns more than 750 non-daily publications in the USA and USA WEEKEND, a weekly newspaper magazine. Gannett subsidiary Newsquest is the United Kingdom’s second largest regional newspaper company. Newsquest publishes more than 300 titles, including 17 daily newspapers, and a network of prize-winning Web sites. Gannett also operates 22 television stations in the United States and is an Internet leader with sites sponsored by its TV stations and newspapers including USATODAY.com, one of the most popular news sites on the Web.

For more information, Contact:
        Pam McGahagin
        404-885-7609
        pmcgahagin@wxia.gannett.com






 
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